Building a Brand on Social Media
€15.00
In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan.
Available!
Return to StoreSocial Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.
Learning Objectives
After you complete this course, you will be able to:
- Define terms related to social media branding.
- Create a strategy for your social media brand.
- Describe various social media platforms and identify what platforms fit your brand.
- Communicate effectively over social media.
- Deal with negative feedback and criticism.
- Create a social media playbook to guide brand ambassadors.
- Evaluate your brand strength and revise your strategy.
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