Entrepreneurship 101
€15.00
In this course, youll learn the basics of entrepreneurship. You will learn how to find and evaluate business ideas, flesh out those ideas by developing value propositions and financial projections, consider your ownership options, prepare the appropriate documents (including a business plan, pitch deck, and white papers), and gather funding for your business. Youll also learn the steps of developing, testing, marketing, and launching a product or service. To wrap things up, youll learn how to grow your business and become an entrepreneurial leader.
Available!
Return to StoreWouldn’t it be nice to be your own boss, work on your own schedule, and make money doing something that you are passionate about? Millions of people around the world are living that dream and running their own business. You can, too, with this introductory entrepreneurship course.
Learning Objectives
After you complete this course, you will be able to:
- Identify the traits of an entrepreneur and assess your own entrepreneurial capabilities.
- Outline and evaluate a business idea.
- Develop a product idea.
- Identify your target market and customers.
- Develop your value proposition.
- Understand different types of business ownership and structures.
- Evaluate franchising and business purchasing opportunities.
- Create a pitch deck, executive summary, company presentation, technical white paper, and business plan.
- Create financial projections for your business.
- Identify where to find business funding.
- Create a product development plan, marketing plan, and sales strategy.
- Identify ways to protect your intellectual property.
- Describe effective ways to brand your product.
- Choose the right location for your business.
- Launch and grow your business.
- Demonstrate the behaviors of an entrepreneurial leader.
- Find appropriate resources to help you on your journey.
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